IT Essientials: Set the Bar at Simplicity, Affordability, & Reliability

May 16, 2017 Trent Brock

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If you’re a small or mid-sized business, you want more IT for your budget and more time for your company. In other words, you want: simplicity, affordability, and reliability.


According to the IT Under Pressure: McKinsey Global Survey from March 2014, 61% of small and mid-sized businesses ignore technology that is too complicated? They IGNORE it. Why? They want solutions that are easy to deploy, easy to use, and easy to manage. They are looking for products tailored to small or mid-sized businesses, and they want local consulting, training, and support. Their lives are already too complicated. They want things SIMPLE and EASY! Who can blame them?!


What defines “reliable?” First, reliable means high quality, based on validation. SMBs want to be shown the proof. They want to see evidence of security and data protection, among other things. They want to be shown automated monitoring, diagnostics, and alerting. Why do they insist on reliability? According to a Nines Observer study from March 2014, downtime cost comes in at an astounding $7,900 PER MINUTE. Think about that! $7,900 PER MINUTE. It’s mindboggling.


SMBs, as well as just about everyone in the universe, cite their top business concern as reduced costs and expenses. This comes from an IDC report published in August 2014. But, you didn’t have to tell us. Everyone is looking for ways to cut the fat. How do SMBs define “affordable?” To them it means right-sized solutions that allow them to buy only what they need. These needs include flexible solutions that grow with their business and they include such things as cost-effective leasing and financing options.


Ultimately, SMBs want to achieve greater productivity, enhanced customer experiences, better operating efficiencies, and greater flexibility.

SMBs become more productive when they are able to communicate effectively and collaborate to achieve better results. Among other things, that means mobility. SMBs create better customer experiences when they create the foundation for putting data to work, discovering insights that lead to improved customer experiences and more profitable operations. This includes Data Storage and Management Infrastructure and Data Processing Infrastructure. SMBs create better operating efficiencies by protecting their data and ensuring business continuity with cost-effective backup and restored solutions. Finally, SMBs achieve flexibility by eliminating the hassle and complexity of IT, gaining flexibility and team productivity. They do this, in part, with IT Modernization and IT Automation and Management.


You need to look at partners who have the following:

Experience: Look for a partner who has worked with small and mid-sized businesses for a number of years. Ask for references. Call those references. Look at the resumes. Be diligent.

Leadership: Look for a partner who can demonstrate a record of innovative, scalable solutions designed for SMBs. Ask for proof. Are their innovative solutions really innovative? Are they original or borrowed?

Products and Solutions: Look for a partner that offers a complete portfolio of servers, storage, networking, services, and integrated solutions. Look beneath the surface. Ask to see the evidence person.


You can you get more IT for your budget and more time for your business. A Managed Service Provider, like Vology, can help you. If you look for one, remember: they don’t charge exorbitant fees, they don’t replace your current staff, they’re available 24/7/365, and they fit in where you place them. They offer a cost-efficient and expert alternative, one that you can easily manage.

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